A Web Application for Dealerships & Service Centers
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Designing for
Dealer & Business Needs
My role on Service Admin Pro (SVAP) for John Deere was as Lead Product Designer balancing complex stakeholders needs from the business and dealerships with technical limitations of the legacy code framework. We launched a discovery effort that spanned 3 months. I assisted the two product owners align the business stakeholders and prioritize efforts in building a roadmap. Following this effort, we followed a dual track agile process to support the product for 6 months after the discovery.
Overview
We interviewed 10 dealers to understand their current use and frustrations with the Manage page in SVAP. We combined this understanding with insights from previous studies to extract high level frustrations, concept to solve for these issues, and iterated on these concepts throughout the study.
Summarized Dealer Needs
Sorting & Filtering
Dealers find it difficult to filter the machine list. They are missing sorting and grouping options needed to prioritize and focus on appropriate work.
More Contextual Information
Currently, dealers must dig deep in the app to find important information needed to prioritize service and prepare reports.
Enhanced Collaboration
There is currently no easy way to collaborate between people and departments within the dealerships.
Insight & Reporting
Managers and administrators need insight into the work they've done and currently have difficulties accessing this data.
Speed & Performance Issues
SVAP is slow to load data, and sometimes does not show loading indicators or clear affordances when data changes leading to distrust and frustration.
Collaboration Features
Machine Tags & Groups
Dealers would be able to define the categories of machines important to them and view these contextually in the job list.
Comments
Improve collaboration across the dealership by recording ad hoc information about machines and service in context.
Updated Layout
All 10 engaged dealers felt the updated layout was intuitive and user friendly. They were very happy with this direction and thought it would be much better for those new to the program or those not using SVAP daily.
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Legacy Layout
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Tabbed Layout
More Valuable Quick Views
This allows for plans and agreements to be sorted much more easily than previously. Dealers also appreciated the counts stating this could help with reporting and insight.
Custom Sorting & Views
This will make it easy to port of old custom views. Some dealers wanted to pick one of these views as their default view or display these in a custom order.
Persistent Filters with Clear Representation
Reduces the visual clutter and provides clarity to what filters are selected. Dealers positively remarked at how clear this was and how it seemed much friendlier to use. They liked having access to the complexity, but felt the noise was reduced.
Improvements to the List View
Roadmapping
This presentation of work led to further discussions and design sprints. This is a small sample of the work done on this app. If you would like to hear more about my process, let's talk!
